Choose your current color. See the results.
Colors for blondes
From blonde to bright
purple
The lighter & more even your blonde, the brighter & more even the result.
For lightened hair, not virgin hair unless you have lightened highlights.
Colors for browns
From brown to
purple
For lightened hair, not for virgin hair unless you have lightened highlights.
See pastel color options
Healthy color duo
Use color shampoo and conditioner together for more hydration, extra color intensity, and to prevent fade.
$63
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Real people. Real results.
Get the video look:
Look 1
Look 2 & 3
Vivid purple
Want to be one of a kind?
Blend the colors you want, your way. The results are magical.
$2
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Your custom blending bottle
We make hair healthy
No damage!
FAQs
Vivid purple shampoo
- DOES MY HAIR HAVE TO BE BLEACHED TO GET VIBRANT PURPLE?
For the most color vibrancy, hair must be bleached to platinum/pale blonde. The lighter your color, the brighter your results. - WILL THIS WORK ON DARKER HAIR?
Yes you can use vivid purple on darker color treated hair & the result will be more jewel like. On brown hair with highlights you will get more vibrant results. - HOW LONG WILL IT TAKE TO COME OUT OF MY HAIR?
How long it lasts depends on the color you used, how often you’ve used it, how long you’ve used it, the condition and porosity of your hair. - HOW LONG DOES THE COLOR LAST?
Can last as long as you want with continued use. Vivid’s take more time to wash out of the hair. To try a new color, stop using our product and wash your hair with any clear shampoo.
Johanna (verified owner) –
Love it! Great color and seems to deposit nice color before touch up!
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Johanna (verified owner) –
Love it! Great color and seems to deposit nice color before touch up!
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MissSe (verified owner) –
I have been using these products for a while now, I use both the pastel lavender and the extreme lavender because I have different shades of lightened hair, the end result is a pretty purple balayage look. I use the extreme purple on the top through middle and the pastel lavender on the ends.
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MissSe (verified owner) –
I have been using these products for a while now, I use both the pastel lavender and the extreme lavender because I have different shades of lightened hair, the end result is a pretty purple balayage look. I use the extreme purple on the top through middle and the pastel lavender on the ends.
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Popkitty (verified owner) –
My lovely hair stylist recommended Celeb Viral color a little over a year ago and I have used it ever since. It keeps my hair smooth, my purple hair vibrant, and just overall my hair hasn’t been healthier. Thank you so very much! It keeps my hair purple for over 18 weeks between hair appointments to refresh the color. I’m sure I could go longer without having to see my stylist thanks to using this to wonder shampoo, but l like to make sure my hair stays healthy. The only cons I would say aside from it being really good, is that it does stain the tub every time I use it, but I found borax soap cleans it up nicely. Aside from that, it’s a bit pricey for such a slim bottle and I have to use quite a bit because I have really long hair. Otherwise, it’s definitely the bang for your buck and does what it says, keeps the color nice! Thank you so much!
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Popkitty (verified owner) –
My lovely hair stylist recommended Celeb Viral color a little over a year ago and I have used it ever since. It keeps my hair smooth, my purple hair vibrant, and just overall my hair hasn’t been healthier. Thank you so very much! It keeps my hair purple for over 18 weeks between hair appointments to refresh the color. I’m sure I could go longer without having to see my stylist thanks to using this to wonder shampoo, but l like to make sure my hair stays healthy. The only cons I would say aside from it being really good, is that it does stain the tub every time I use it, but I found borax soap cleans it up nicely. Aside from that, it’s a bit pricey for such a slim bottle and I have to use quite a bit because I have really long hair. Otherwise, it’s definitely the bang for your buck and does what it says, keeps the color nice! Thank you so much!
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Susan (verified owner) –
Great color on white/gray hair! Is vivid at the beginning and then fades over 3 to 4 weeks. Just what I wanted.
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Susan (verified owner) –
Great color on white/gray hair! Is vivid at the beginning and then fades over 3 to 4 weeks. Just what I wanted.
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Packerprincess (verified owner) –
I get my hair professionally colored and I’ve been doing bright purple with hot pink roots for 7 months. I get my hair touched up every 6 to 7 weeks, but in between, I use the hot pink and purple color wash to keep my colors bright!!
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Packerprincess (verified owner) –
I get my hair professionally colored and I’ve been doing bright purple with hot pink roots for 7 months. I get my hair touched up every 6 to 7 weeks, but in between, I use the hot pink and purple color wash to keep my colors bright!!
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